The campaign for the A.P.C. pre-Fall 2023 collection, photographed by Robin Galiegue, with Suzanne Koller as art director and stylist, focuses on allure.
An allure that literally and
figuratively pays homage to car racing through its audience, its mechanics and some of its legendary figures.

The archives of the fiftieth anniversary of the Le Mans race, in 1973, offer a fairly accurate overview of the stylistic obsessions of the 1970s. This crowd of afficionados inspires a contemporary reinterpretation of the silhouettes of the era, characterized by fitted volumes at the top and loose pieces featuring a mid-rise waist.

Photographer: Robin Galiegue
Art direction and styling: Suzanne Koller
Models: Cosme Voisin, Maty Fall, Ella McCutcheon, Yura Nakano

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